The Growth Score · free
Find out where your trade sales are leaking.
Twenty-four statements across the six stages of how trade customers find you, buy from you and stay. Rate each one from Rarely to Always. Under ten minutes. Your report arrives by email straight away.
This is what you get back
Growth Score · reportSample
A builders' merchant, three branches · growth has stalled
58/100
Holding its own
Solid in places, leaking in others.
38Demonstrate. Customers come looking and the product isn't there.
46Diagnose. Pitching before you know what the customer's trying to achieve.
- 01AttractGetting in front of the customers who matter (and the people inside them who make the decision) rather than whoever will take a catalogue.
- 02DiagnoseFinding out what the customer is actually trying to achieve and what they buy elsewhere before you pitch anything.
- 03DemonstrateShowing, not telling: the range in stock and visible where customers buy, plus proof from the trades who use it.
- 04ConvinceWinning on value: terms and rebates that are earned, margin your people understand and the confidence to hold price when it's challenged.
- 05ConvertTurning interest into orders: follow-up that actually happens, quotes tracked where people trust them, specifications that become orders and ordering that's easy.
- 06RetainKeeping and growing the accounts you've won: spotting early when one is drifting, knowing who else they buy from and asking customers how you're doing.
BEFORE WE START
Two things, so the report speaks your language.
Your answers go to Jamie Fisher and nobody else.